AdSense text and graphics, AdSense account google

 Adsense text and graphics  

 

 Google Adsense allows advertisers and publishers to display text and graphic ads. 

 When advertisers choose to integrate AdSense into their website instead of banner ads, the question remains: which solution is better for advertisers and which is better for publishers? 

  On the one hand, advertisers may find that illustrated ads are more popular, but less likely to lead to sales. Text ads, on the other hand, can have high conversion rates, even though they are less visible to consumers. 

  Text ads are considered unobtrusive in two formats. But does that mean that text ads are better? Consumers are accustomed to graphical advertising when signing up for a free email account or using other online services.

 I'm used to display graphics, so it's programmed to almost ignore it. Consumers are accustomed to branding advertising because ads aren't targeted, but they generally find it less useful.

Google  AdSense Graphic ads

 As a result, they may think they are the same and ignore the graphic display. Text ads are not enforced by internet users. 

Some people can't see it at all because it's hard to see, but people who see or read it are much more likely to click. There are several reasons for this, but the first is to provide more information. 

In general, people reading the text on the page aren't completely happy with what they're reading, and if they're looking at an AdSense ad, they may be reading something that completes their intent. .. With a graphical display, users are much more willing to take risks.

Graphic ads are often paid in print. This is because advertisers want to promote their own brand, not a particularly useful service. 

Therefore, conversion rates are expected to be lower and text ads will be more effective in the eyes of consumers. 

But what would be more effective if the ad text was implemented in the form of graphics? First, viewers are more likely to see your ad, but placing multiple graphical ads side by side can be overwhelming. It's also more difficult to customize the graphic display. 

Let's take a look at Google's example. This allows you to change ads frequently without restrictions. 

Advertisers can pretend to belong to the website that is running the ad and enter keywords such as "iPod" that do not appear in-text ads. 

Google  AdSense Text ads

For example, even with stricter rules and quality control, pornographic images can be included in an advertiser's ad without the advertiser's knowledge. 

 Advertisers usually don't have the in-house resources to create photo ads, but text ads are also more attractive on the market because they have the resources to create text ads. 

This can mean that more advertisers will find text ads useful because text ads are cheaper and easier for advertisers to edit. 

 Text ads are also cheaper for advertisers, but graphic ads can cost more than $ 200. By eliminating these costs, advertisers can be willing to raise the price of the ad itself, which is beneficial to both advertisers and publishers. 

 Text ads seem to be the preferred method for advertisers. Pay CTR (Click Through Rate) and get only the target traffic. 

This eliminates the risk of companies that previously had to not only see the ad but also confirm that the ad was clicked in order to make a sale. 

High CPC (CPC) for text ads allows advertisers to benefit from visibility without making high CTR effective. 

 Big brands are willing to advertise in both formats, but making the text accessible to a wide audience will inevitably be a win. 

Flash pages are being phased out in favor of promotional images, but it's clear that website users prefer text and information.